Define 'media bias.'

Study for the UCF PUR4000 Exam 1. Explore flashcards and multiple-choice questions, each equipped with hints and explanations. Prepare thoroughly for your exam!

Media bias refers to the inclination or tendency of journalists and media outlets to present information in a way that favors one perspective or viewpoint over others. This can manifest through selective story coverage, framing techniques, the language used in reporting, or the omission of certain facts that may contradict the favored narrative. When journalists exhibit bias, it can skew public perception, influencing how events are understood and interpreted by the audience.

The concept of media bias highlights the subjective nature of reporting, where personal beliefs, societal norms, or even organizational policies can shape the information presented to the public. This understanding underscores the importance of critically evaluating news sources and seeking diverse perspectives to form a well-rounded opinion on current events.

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